Program Description
The Master of Business Administration (Marketing) at Western Sydney University focuses on strategic marketing, consumer behaviour, and digital brand management. Students gain practical experience through case studies, market research, and industry projects. Graduates are prepared for careers in marketing management, brand strategy, digital marketing, and business consultancy roles.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.5 | 6.0 | 6.0 | 6.0 | 6.0 |
| PTE - A | 65.0 | 65.0 | 65.0 | 65.0 | 65.0 |
| TOEFL | 90.0 | 27.0 | 24.0 | 23.0 | 24.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 2.40 |
Program Intakes
| February, 2026 |
|---|
| March, 2026 |
| July, 2026 |
| October, 2026 |
| November, 2026 |
| February, 2027 |
| March, 2027 |
| July, 2027 |
| October, 2027 |
| November, 2027 |
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