Master of Science in Digital Marketing and Brand Management
Program Description
The University of Stirling's Master of Science (MSc) in Digital Marketing and Brand Management equips you with cutting-edge strategies for the digital age. This program covers advanced digital marketing techniques, brand building in online environments, consumer insights, and data analytics. Graduates are highly prepared for leading roles in digital marketing, brand management, e-commerce, and marketing analytics, driving successful campaigns and building strong brands in a rapidly evolving landscape.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.5 | 6.0 | 6.0 | 6.0 | 6.0 |
| PTE - A | 62.0 | 60.0 | 60.0 | 60.0 | 60.0 |
| TOEFL | 80.0 | 19.0 | 18.0 | 23.0 | 21.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 3.00 |
Program Intakes
| September, 2026 |
|---|
| January, 2027 |
| September, 2027 |
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