Bachelor of Arts (Hons) Marketing

University of Chester
Parkgate Rd, Cheshire West and Chester, United Kingdom | Founded: 1839 | Public, University | School ID: 000109
Bachelor of Arts (Hons) Marketing | University of Chester
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Level Bachelor's degree
Length 3 years
Study Mode on campus
Application Fee GBP 26
Tuition GBP 14,450
Cost of Living GBP 9,100

Program Description

BA (Hons) Marketing at University of Chester develops agile, data-fluent marketers ready to navigate AI disruption, ethical consumerism, and platform convergence in the digital economy. Students master predictive analytics, neuromarketing techniques, and Web3 strategies through live campaigns for brands like Bentley Motors and Chester Zoo, earning Google, Meta, and CIM certifications. Graduates launch careers as growth hackers, customer experience designers, or chief metaverse officers with expertise in both psychological persuasion and martech stack optimization.

Program Requirements

Language Requirements
Test Overall Score Listening Reading Writing Speaking
IELTS 6.0 5.5 5.5 5.5 5.5
PTE - A 65.0 59.0 59.0 59.0 59.0
TOEFL 79.0 17.0 18.0 17.0 20.0

Academic Scores

Scale Minimum Score Required
GPA Scale (0-4.00) 2.80

Program Intakes

May, 2026
September, 2026
October, 2026
January, 2027
February, 2027
May, 2027
September, 2027
October, 2027

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