Bachelor of Professional Communication in Advertising
Program Description
The Bachelor of Professional Communication (Advertising) at RMIT University equips students with creative, strategic, and analytical skills to plan, design, and deliver impactful advertising campaigns. The program combines hands-on projects, industry collaborations, and internships, providing practical experience in brand strategy, digital marketing, copywriting, and media planning. Graduates are prepared for diverse career outcomes such as advertising strategist, creative director, media planner, or brand manager, ready to innovate and lead in the dynamic world of advertising and communications.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.5 | 6.0 | 6.0 | 6.0 | 6.0 |
| PTE - A | 58.0 | 50.0 | 50.0 | 50.0 | 50.0 |
| TOEFL | 79.0 | 12.0 | 13.0 | 21.0 | 18.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 2.60 |
Program Intakes
| February, 2026 |
|---|
| March, 2026 |
| July, 2026 |
| September, 2026 |
| October, 2026 |
| November, 2026 |
| February, 2027 |
| March, 2027 |
| July, 2027 |
| September, 2027 |
| October, 2027 |
| November, 2027 |
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