Bachelor of Commerce in Marketing Technology
Program Description
The Bachelor of Commerce (Marketing Technology) at RMIT University equips students with the skills to integrate marketing strategy with digital technologies and data-driven insights. The program includes practical learning, industry projects, and internships, offering hands-on experience in digital marketing, marketing analytics, and technology-enabled campaigns. Graduates are prepared for diverse career outcomes such as digital marketing specialist, marketing analyst, CRM manager, or marketing technology consultant, ready to drive innovation and engagement in technology-driven business environments.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.5 | 6.0 | 6.0 | 6.0 | 6.0 |
| PTE - A | 58.0 | 50.0 | 50.0 | 50.0 | 50.0 |
| TOEFL | 79.0 | 12.0 | 13.0 | 21.0 | 18.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 2.60 |
Program Intakes
| February, 2026 |
|---|
| March, 2026 |
| July, 2026 |
| September, 2026 |
| October, 2026 |
| November, 2026 |
| February, 2027 |
| March, 2027 |
| July, 2027 |
| September, 2027 |
| October, 2027 |
| November, 2027 |
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