Master of Science in Strategic Marketing with Global Business Development
Program Description
The MSc in Strategic Marketing with Global Business Development at the University of Hertfordshire prepares students to lead international growth strategies through advanced marketing analytics, brand management, and business development skills. Featuring real-world consultancy projects and industry engagement, the programme builds expertise in global market entry, digital campaigns, and consumer insights. Graduates pursue roles as marketing managers, brand strategists, or business development consultants in global firms.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.5 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE - A | 59.0 | 59.0 | 59.0 | 59.0 | 59.0 |
| TOEFL | 79.0 | 17.0 | 18.0 | 17.0 | 20.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 2.60 |
Program Intakes
| September, 2026 |
|---|
| January, 2027 |
| September, 2027 |
Recommended Programs
1 Year
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Applied and Pure Science
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Applied and Pure Science
1 Year
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Applied and Pure Science
1 Year
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Applied and Pure Science
