Master of Science in Market Research and Analytics
Program Description
A Master of Science in Market Research and Analytics is a graduate program that teaches students to collect and interpret data to inform business strategy. The curriculum focuses on both qualitative and quantitative research methods, statistical modeling, and data visualization. Graduates are prepared for careers as market research analysts, data scientists, or consumer insights managers, using data-driven insights to help companies understand their markets and customers.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.5 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE - A | 65.0 | 59.0 | 59.0 | 59.0 | 59.0 |
| TOEFL | 89.0 | 17.0 | 18.0 | 17.0 | 20.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 3.00 |
Program Intakes
| August, 2026 |
|---|
| September, 2026 |
| January, 2027 |
| August, 2027 |
| September, 2027 |
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