Bachelor of Arts (Hons) Marketing
Program Description
The BA (Hons) Marketing equips students with the skills to create impactful campaigns, understand consumer behaviour, and harness digital marketing tools. With opportunities for live projects, industry placements, and networking with professionals, graduates are prepared for careers in advertising, brand management, market research, and digital strategy.
Program Requirements
Language Requirements
| Test | Overall Score | Listening | Reading | Writing | Speaking |
|---|---|---|---|---|---|
| IELTS | 6.0 | 5.5 | 5.5 | 5.5 | 5.5 |
| PTE - A | 61.0 | 59.0 | 59.0 | 59.0 | 59.0 |
| TOEFL | 79.0 | 17.0 | 18.0 | 17.0 | 20.0 |
Academic Scores
| Scale | Minimum Score Required |
|---|---|
| GPA Scale (0-4.00) | 2.80 |
Program Intakes
| September, 2026 |
|---|
| January, 2027 |
| September, 2027 |
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