Bachelor of Marketing in Psychology

Deakin University
75, Waurn Ponds, Victoria | Founded: 1974 | Public, University | School ID: 000399
Bachelor of Marketing in Psychology | Deakin University
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Level Bachelor's degree
Length 3 years
Study Mode on campus
Application Fee AUD 55
Tuition AUD 43,600
Cost of Living AUD 17,000

Program Description

This interdisciplinary degree combines consumer psychology with strategic marketing, exploring how people think, behave, and make purchasing decisions. Students gain skills in branding, digital marketing, market research, and behavioral analysis through real-world projects and industry engagement. Graduates can pursue careers in advertising, brand management, market research, social media strategy, and customer experience roles across corporate, agency, and nonprofit sectors.


Program Requirements

Language Requirements
Test Overall Score Listening Reading Writing Speaking
IELTS 6.0 6.0 6.0 6.0 6.0
PTE - A 54.0 48.0 48.0 48.0 48.0

Academic Scores

Scale Minimum Score Required
GPA Scale (0-4.00) 2.60

Program Intakes

March, 2026
July, 2026
November, 2026
March, 2027
July, 2027
November, 2027

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